{"id":4148,"date":"2017-09-02T10:31:03","date_gmt":"2017-09-02T01:31:03","guid":{"rendered":"https:\/\/lxr.co.jp\/blog\/?p=4148"},"modified":"2025-02-15T22:32:26","modified_gmt":"2025-02-15T13:32:26","slug":"%e5%be%ae%e4%bf%a1wechat%e5%be%ae%e4%bf%a1wechat%e3%82%a6%e3%82%a3%e3%83%81%e3%83%a3%e3%83%83%e3%83%88%e5%ba%83%e5%91%8a%e6%a6%82%e8%a6%81-%e5%be%ae%e4%bf%a1wechat%e3%82%a6%e3%82%a3%e3%83%81","status":"publish","type":"post","link":"https:\/\/lxr.co.jp\/blog\/4148\/","title":{"rendered":"\u5fae\u4fe1(WeChat\/\u5fae\u4fe1(WeChat\/\u30a6\u30a3\u30c1\u30e3\u30c3\u30c8))\u5e83\u544a\u6982\u8981: \u5fae\u4fe1(WeChat\/\u30a6\u30a3\u30c1\u30e3\u30c3\u30c8)\u30e2\u30fc\u30e1\u30f3\u30c4\u5e83\u544a (WeChat Moments Ads)"},"content":{"rendered":"

\u5fae\u4fe1(WeChat\/\u30a6\u30a3\u30c1\u30e3\u30c3\u30c8)\u5e83\u544a(Ads) \u306b\u306f\u5f53\u4e8b\u8005\u3068\u3057\u3066\u3001\u4e00\u65b9\u3067\u5fae\u4fe1(WeChat\/\u30a6\u30a3\u30c1\u30e3\u30c3\u30c8)\u5e83\u544a\u4e3b(WeChat advertiser)\u3001\u3084\u5fae\u4fe1(WeChat\/\u30a6\u30a3\u30c1\u30e3\u30c3\u30c8)\u30e6\u30fc\u30b6\u30fc\uff08WeChat user\uff09\u3092\u542b\u307f\u307e\u3059\u3002\u3053\u306e\u5e83\u544a\u306fFacebook\u306e\u30bf\u30a4\u30e0\u30e9\u30a4\u30f3\u306b\u76f8\u5f53\u3059\u308b\u30e6\u30fc\u30b6\u30fc\u306e\u4f5c\u6210\u306b\u306a\u308b\u30e2\u30fc\u30e1\u30f3\u30c4\u306b\u63b2\u8f09\u3055\u308c\u307e\u3059\u3002\u30e6\u30fc\u30b6\u30fc\u306f\u81ea\u8eab\u306e\u30a6\u30a7\u30d6\u30d5\u30a3\u30fc\u30c9\u3092\u30b9\u30af\u30ed\u30fc\u30eb\u3057\u306a\u304c\u3089\u305d\u306e\u5e83\u544a\u3092\u898b\u308b\u3053\u3068\u306b\u306a\u308a\u3001\u305d\u3057\u3066\u901a\u5e38\u306f\u305d\u306e\u5e83\u544a\u3068\u4ea4\u4fe1\u3059\u308b\u30aa\u30d7\u30b7\u30e7\u30f3\u3092\u4e0e\u3048\u3089\u308c\u3066\u3044\u307e\u3059\u3002\u3002<\/p>\n

\u5fae\u4fe1(WeChat\/\u30a6\u30a3\u30c1\u30e3\u30c3\u30c8)\u30e2\u30fc\u30e1\u30f3\u30c4\u5e83\u544a\u3092\u4f7f\u7528\u51fa\u6765\u308b\u306e\u306f\u8ab0\u304b\uff1f<\/h3>\n

\u5fae\u4fe1(WeChat\/\u30a6\u30a3\u30c1\u30e3\u30c3\u30c8)\u5e83\u544a\u306e\u63b2\u8f09\u3092\u8a31\u53ef\u3055\u308c\u305f\u696d\u754c\u306e\u8a73\u7d30\u306a\u30ea\u30b9\u30c8\u304c\u3042\u308a\u307e\u3059\u3002\u305d\u3053\u306b\u5b9a\u7fa9\u3055\u308c\u3066\u3044\u308b\u306e\u306f\u5b9f\u306b\u5e45\u5e83\u304f\u3001\u98df\u54c1\u30fb\u98f2\u6599\u3001\u30b1\u30fc\u30bf\u30ea\u30f3\u30b0\u696d\u754c\u3001\u81ea\u52d5\u8eca\u696d\u754c\u3001\u30b2\u30fc\u30e0\u3001\u65c5\u884c\u3001\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u30b5\u30fc\u30d3\u30b9\u304c\u542b\u307e\u308c\u3066\u3044\u307e\u3059\u3002\u73fe\u72b6\u3067\u306f\u4e2d\u5c0f\u306e\u3001\u304a\u3088\u3073\u30cb\u30c3\u30c1\u306a\u696d\u754c\u306f\u9664\u5916\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n

\u5fae\u4fe1(WeChat\/\u30a6\u30a3\u30c1\u30e3\u30c3\u30c8)\u30e2\u30fc\u30e1\u30f3\u30c4\u5e83\u544a\u306f\u6709\u6599\u3067\u3059\uff1a\u5373\u3061\u3001\u73fe\u5728\u8a2d\u5b9a\u3055\u308c\u3066\u3044\u308b\u6700\u4f4e\u9650\u5ea6\u984d\u306f5,000\u4eba\u6c11\u5143\u3067\u3059\u3002\u5fae\u4fe1(WeChat\/\u30a6\u30a3\u30c1\u30e3\u30c3\u30c8)\u5e83\u544a\u306e\u5e83\u544a\u6599\u306f\u552f\u4e00CPM\uff081,000\u4eba\u5f53\u305f\u308a\u5e83\u544a\u8cbb\uff09\u30d9\u30fc\u30b9\u3067\u3059\u3002<\/p>\n

CPM\u30b3\u30b9\u30c8\u306e\u7bc4\u56f2\u306f\u5e83\u544a\u5bfe\u8c61\u5730\u57df\u3068\u5e83\u544a\u5b9f\u65bd\u65b9\u6cd5\u306b\u3088\u3063\u3066\u7570\u306a\u308aCPM\u306f50\uff5e180\u5143\u3067\u3059\u3002\u3044\u308f\u3086\u308b\u4e2d\u6838\u90fd\u5e02\uff08\u5317\u4eac\u3068\u4e0a\u6d77\uff09\u3092\u5bfe\u8c61\u3068\u3059\u308b\u5fae\u4fe1(WeChat\/\u30a6\u30a3\u30c1\u30e3\u30c3\u30c8)\u5e83\u544a\u306f\u66f4\u306b\u9ad8\u984d\u3068\u306a\u308a\u3001\u30d3\u30c7\u30aa\u5e83\u544a\u306eCPM\u306f\u6587\u9762\/\u753b\u50cf\u5e83\u544a\u3088\u308a\u9ad8\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n

\u5fae\u4fe1(WeChat\/\u30a6\u30a3\u30c1\u30e3\u30c3\u30c8)\u30e2\u30fc\u30e1\u30f3\u30c4\u5e83\u544a\u306e\u4e88\u7b97\u306f1\u65e5\u5f53\u305f\u308a\u6700\u4f4e1,000\u4eba\u6c11\u5143\u3067\u8a2d\u5b9a\u3059\u3079\u304d\u3067\u3059\u3002<\/p>\n

\u5fae\u4fe1(WeChat\/\u30a6\u30a3\u30c1\u30e3\u30c3\u30c8)\u30e2\u30fc\u30e1\u30f3\u30c4\u5e83\u544a\u306e\u6a5f\u80fd\u306f\uff1f<\/h3>\n

\u5fae\u4fe1(WeChat\/\u30a6\u30a3\u30c1\u30e3\u30c3\u30c8)\u30e2\u30fc\u30e1\u30f3\u30c4\u5e83\u544a\u306b\u306f\u4e0b\u8a18\u306e\u30a8\u30ec\u30e1\u30f3\u30c8\u304c\u542b\u307e\u308c\u307e\u3059\uff1a
\n\u2013 \u30d6\u30e9\u30f3\u30c9\u540d\u3068\u30d7\u30ed\u30d5\u30a3\u30fc\u30eb\uff08\u7d39\u4ecb\uff09\u5199\u771f
\n\u2013 \u5e83\u544a\u6587\u8a00\uff0840\u5b57\u4ee5\u5185\uff09
\n\u2013 \u6700\u5927\u3067\u5199\u771f6\u679a\u3001\u307e\u305f\u306f6-15\u79d2\u306e\u30b7\u30e7\u30fc\u30c8\u30d3\u30c7\u30aa
\n\u2013 \u30c6\u30f3\u30bb\u30f3\u30c8\u306e\u30b5\u30fc\u30d0\u30fc\u3067\u7ba1\u7406\u3059\u308b\u30a6\u30a7\u30d6\u30da\u30fc\u30b8\u3078 (HTML5)\u3078\u306e\u30ea\u30f3\u30af
\n\u2013 \u30e6\u30fc\u30b6\u30fc\u306f\u201c\u30ea\u30f3\u30af\u201d\u3059\u308b\u3053\u3068\u306b\u3088\u308a\u5e83\u544a\u3068\u306e\u4ea4\u4fe1\u3001\u5e83\u544a\u3078\u306e\u30b3\u30e1\u30f3\u30c8\u304c\u51fa\u6765\u307e\u3059\u3002<\/p>\n

\u30e6\u30fc\u30b6\u30fc\u306f48\u6642\u9593\u3054\u3068\u306b1\u672c\u306e\u5fae\u4fe1(WeChat\/\u30a6\u30a3\u30c1\u30e3\u30c3\u30c8)\u5e83\u544a\u3092\u898b\u308b\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002\u30e6\u30fc\u30b6\u30fc\u304c6\u6642\u9593\u4ee5\u5185\u306b\u4ea4\u4fe1\u3057\u306a\u3051\u308c\u3070\u305d\u306e\u5e83\u544a\u306f\u6d88\u6ec5\u3057\u307e\u3059\u3002\u30e6\u30fc\u30b6\u30fc\u306f\u305d\u306e\u5e83\u544a\u3068\u305d\u308c\u306b\u4f3c\u305f\u5fae\u4fe1(WeChat\/\u30a6\u30a3\u30c1\u30e3\u30c3\u30c8)\u30e2\u30fc\u30e1\u30f3\u30c4\u5e83\u544a\u304c\u4ee5\u5f8c\u7e70\u308a\u8fd4\u3057\u51fa\u3066\u304f\u308b\u306e\u3092\u9632\u6b62\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u201c\u8208\u5473\u7121\u3057\u201d\u306e\u30aa\u30d7\u30b7\u30e7\u30f3\u3092\u9078\u3076\u3053\u3068\u3082\u51fa\u6765\u307e\u3059\u3002<\/p>\n

\u4e00\u65b9\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u5e83\u544a\u3092\u898b\u308b\u3068\u3001\u540c\u3058\u5e83\u544a\u3092\u53cb\u4eba\u3082\u898b\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u304f\u306a\u308a\u307e\u3059\u3002\u3002\u3053\u306e\u6a5f\u80fd\u306b\u3088\u3063\u3066\u3001\u3053\u306e\u7279\u5b9a\u306e\u5e83\u544a\u304c\u53e3\u30b3\u30df\u52b9\u679c\u306b\u3088\u3063\u3066\u5e83\u304c\u308b\u30c1\u30e3\u30f3\u30b9\u304c\u5897\u5927\u3057\u307e\u3059\u3002<\/p>\n

\u5e83\u544a\u306e\u6a19\u7684<\/h3>\n

\u5e83\u544a\u4e3b\u306f\u5fae\u4fe1(WeChat\/\u30a6\u30a3\u30c1\u30e3\u30c3\u30c8)\u30e2\u30fc\u30e1\u30f3\u30c4\u5e83\u544a\u3092\u7279\u5b9a\u306e\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306b\u63d0\u4f9b\u3059\u308b\u305f\u3081\u306b\u4e0b\u8a18\u306e\u3088\u3046\u306a\u69d8\u3005\u306a\u30bf\u30fc\u30b2\u30c3\u30c8\u57fa\u6e96\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u304c\u51fa\u6765\u307e\u3059\uff1a\u3002<\/p>\n

\u30fb\u5730\u57df:
\n\u5730\u57df\u306f\u4e0b\u8a18\u3069\u304a\u308a\u3001\u4e2d\u6838\u90fd\u5e02\u3001\u5927\u90fd\u5e02\u3001\u305d\u306e\u4ed6\u5168\u3066\u306e3\u6bb5\u968e\u306b\u533a\u5206\u3055\u308c\u3066\u3044\u307e\u3059\uff1a
\n– \u4e2d\u6838\u90fd\u5e02: \u5317\u4eac\u3001\u4e0a\u6d77
\n– \u5927\u90fd\u5e02\uff1a\u5e83\u5dde\u3001\u6210\u90fd\u3001\u6df1\u5733\u3001\u676d\u5dde\u3001\u6b66\u6f22\u3001\u8607\u5dde\u3001\u91cd\u6176\u3001\u5357\u4eac\u3001\u5929\u6d25\u3001\u897f\u5b89\u3001\u8cb4\u967d\u3001
\n\u9577\u6c99\u3001\u9752\u5cf6\u3001\u5be7\u6ce2\u3001\u912d\u5dde\u3001\u5927\u9023\u3001\u53a6\u9580\u3001\u6e08\u5357\u3001\u54c8\u723e\u6ff1\u3001\u798f\u5dde
\n*\u5fae\u4fe1(WeChat\/\u30a6\u30a3\u30c1\u30e3\u30c3\u30c8)\u30e2\u30fc\u30e1\u30f3\u30c4\u5e83\u544a\u306f\u6d77\u5916\u30e6\u30fc\u30b6\u30fc\u306b\u306f\u9069\u7528\u3055\u308c\u305a\u3001\u4e2d\u56fd\u672c\u571f\u306e\u5c45\u4f4f\u5dee\u306f\u306e\u307f\u304c\u5bfe\u8c61\u3067\u3042\u308b\u3053\u3068\u306b\u7559\u610f\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n

\u30fb\u6027\u5225\u3068\u5e74\u9f62:
\n\u6027\u5225(\u7537\u6027\/\u5973\u6027) \u304a\u3088\u30735\u6b73\uff5e60\u6b73\u4ee5\u4e0a\u3001\u591a\u69d8\u306a\u5e74\u9f62\u533a\u5206<\/p>\n

\u30fb\u7279\u5b9a\u306e\u696d\u754c\u307e\u305f\u306f\u30e6\u30fc\u30b6\u30fc\u306e\u55dc\u597d:
\n18\u306e\u696d\u754c\u3068\u305d\u306e\u5098\u4e0b122\u306e\u30ab\u30c6\u30b4\u30ea\u30fc\u3092\u9078\u629e\u3057\u3066\u5e83\u544a\u3059\u308b\u3053\u3068\u304c\u51fa\u6765\u307e\u3059\u3002
\n\u3053\u306e\u4e2d\u683818\u696d\u754c\u306b\u542b\u307e\u308c\u308b\u306e\u306f\uff1a\u6559\u80b2\u3001\u65c5\u884c\u3001\u91d1\u878d\u3001\u81ea\u52d5\u8eca\u3001\u4e0d\u52d5\u7523\u3001\u5bb6\u5177\u3001\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u3001\u98df\u54c1\u30fb\u98f2\u6599\u3001\u4eba\u6750\u30b5\u30fc\u30d3\u30b9\u3001\u5c02\u9580\u30b5\u30fc\u30d3\u30b9\u3001\u5316\u7ca7\u54c1\u3001\u5bb6\u96fb\u3001\u30b9\u30dd\u30fc\u30c4\u3001\u5065\u5eb7\u3001\u5e7c\u5150\u6559\u80b2\u3001\u30d0\u30c3\u30b0\u3001\u6642\u8a08\u3001\u9774\u3001\u5b9d\u77f3\u3001\u653f\u6cbb\u30fb\u6cd5\u5f8b\u3001\u8c6a\u83ef\u5546\u54c1\u3001\u98f2\u6599\u3001\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u3001\u30a8\u30f3\u30bf\u30fc\u30c6\u30a4\u30f3\u30e1\u30f3\u30c8\u3067\u3059\u3002<\/p>\n

\u30fb\u5a5a\u59fb\u533a\u5206:
\n\u72ec\u8eab\u3001\u65e2\u5a5a\u3001\u65b0\u5a5a\u3001\u5b50\u6301\u3061<\/p>\n

\u30fb\u6559\u80b2\u6c34\u6e96:
\n\u535a\u58eb\u3001\u4fee\u58eb\u3001\u5b66\u58eb\u3001\u9ad8\u4e2d\u5352\u3001\u5c0f\u5352<\/p>\n

\u30fb\u5fae\u4fe1(WeChat\/\u30a6\u30a3\u30c1\u30e3\u30c3\u30c8)\u6b74:
\n\u30a2\u30ab\u30a6\u30f3\u30c8\u7533\u8acb\u4e2d\u3001\u65e2\u306bapp\u4f7f\u7528\u4e2d\u3001\u904e\u53bb\u306b\u5e83\u544a\u304b\u3089\u5fae\u4fe1(WeChat\/\u30a6\u30a3\u30c1\u30e3\u30c3\u30c8)\u30af\u30fc\u30dd\u30f3\u3092\u56de\u53ce\u3057\u305f\u3053\u3068\u3042\u308a\u3001\u904e\u53bb\u306b\u305d\u306e\u5e83\u544a\u306b\u8208\u5473\u3092\u6301\u3063\u305f\u3053\u3068\u3042\u308a\u3068\u3059\u308b\u30e6\u30fc\u30b6\u30fc\u3002\u305d\u308c\u3089\u306e\u5185\u3001\u305d\u306e\u5e83\u544a\u4e3b\u306e\u5e83\u544a\u3092\u524a\u9664\u3059\u308b\u3053\u3068\u306b\u95a2\u5fc3\u306a\u3057\u3068\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u3002<\/p>\n

[\u539f\u6587]<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

\u5fae\u4fe1(WeChat\/\u30a6\u30a3\u30c1\u30e3\u30c3\u30c8)\u5e83\u544a(Ads) \u306b\u306f\u5f53\u4e8b\u8005\u3068\u3057\u3066\u3001\u4e00\u65b9\u3067\u5fae\u4fe1(WeChat\/\u30a6\u30a3\u30c1\u30e3\u30c3\u30c8)\u5e83\u544a\u4e3b(WeChat advertiser)\u3001\u3084\u5fae\u4fe1(WeChat\/\u30a6\u30a3\u30c1\u30e3\u30c3\u30c8)\u30e6\u30fc\u30b6\u30fc\uff08WeChat use […]<\/p>\n","protected":false},"author":1,"featured_media":4149,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_stopmodifiedupdate":false,"_modified_date":"","content-type":"","footnotes":""},"categories":[41,48,47],"tags":[],"class_list":["post-4148","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-china","category-china-sns","category-china-web-ad"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/lxr.co.jp\/blog\/wp-json\/wp\/v2\/posts\/4148","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lxr.co.jp\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lxr.co.jp\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lxr.co.jp\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/lxr.co.jp\/blog\/wp-json\/wp\/v2\/comments?post=4148"}],"version-history":[{"count":2,"href":"https:\/\/lxr.co.jp\/blog\/wp-json\/wp\/v2\/posts\/4148\/revisions"}],"predecessor-version":[{"id":4159,"href":"https:\/\/lxr.co.jp\/blog\/wp-json\/wp\/v2\/posts\/4148\/revisions\/4159"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lxr.co.jp\/blog\/wp-json\/wp\/v2\/media\/4149"}],"wp:attachment":[{"href":"https:\/\/lxr.co.jp\/blog\/wp-json\/wp\/v2\/media?parent=4148"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lxr.co.jp\/blog\/wp-json\/wp\/v2\/categories?post=4148"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lxr.co.jp\/blog\/wp-json\/wp\/v2\/tags?post=4148"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}